Small business expert Melinda Emerson shares how businesses can deliver the right message to customers.
News & Features
Marketing - Feb 03, 2012
What’s in a Color: Creating an Emotional Impact to Incite Action (This article originally appeared in DOCUMENT’s Jan./Feb. eNotes)
Shell Haffner, manager, Desktop Product Marketing Team, Xerox Corporation, discusses how businesses can use appropriate color in their business documents with tips from Jill Morton, color psychologist and branding expert.